Hyundai Drops The Gloves, Will Call Out Sales of 40-MPG Cars
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Hyundai Drops The Gloves, Will Call Out Sales of 40-MPG Cars
Just a month ago, we suggested that 40 miles per gallon is the new bragging threshold for subcompact and even compact cars. Now, Hyundai has dropped the gloves (or thrown down the gauntlet) with a clever marketing campaign to contrast it with other makers: It will start breaking out the sales of its models rated at 40 mpg every month, and...
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Last edited by Jazz; 12-02-2010 at 04:12 PM.