Ford's Fiesta Movement Keeps Moving After You've Moved On
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Ford's Fiesta Movement Keeps Moving After You've Moved On
There's no question that Ford has scored a huge marketing coup with its hip, fully wired Fiesta Movement. The campaign's camera-ready army of influencers tweeted and Facebooked and YouTubed the hot new compact to an astounding 60% brand recognition before it even appeared in showrooms. The Movement is one of the longest and biggest rollouts we've...
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