Old-School/New-School: Toyota Uses Twitter, Incentives To Lure Customers Back
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Old-School/New-School: Toyota Uses Twitter, Incentives To Lure Customers Back
In the early days of the Toyota recall fiasco, car buyers seemed to ignore the bad news. But as Cleopatra once said, denial only goes so far, and Toyota's troubles are finally having a negative impact on sales. To its credit, though, Toyota isn't taking this lying down: the automaker has turned to the social media platform Twitter to help buff its...
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Last edited by Jazz; 03-03-2010 at 01:15 PM.