Ford Says Midsize Sedan Shoppers Now Expect Value And Technology
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Ford Says Midsize Sedan Shoppers Now Expect Value And Technology
When Ford launched its configurator site for the 2013 Fusion midsize sedan, it did so to both promote the car and to gauge interest in packages that prospective buyers wanted. To its surprise, nearly 25 percent of those visiting the Fusion configurator site built cars with the technology-rich Driver Assist package. For Ford, that trend represented...More...
Last edited by Jazz; Aug 6, 2012 at 04:35 PM.
