GM Drops Big Fuel As Social Media Agency
http://images.thecarconnection.com/t...00227748_t.gif After a short year-long relationship, General Motors is dropping Big Fuel as its social media agency of record. In early November, GM announced it would begin an overall agency review, in an effort to become more efficient in the way its agencies of record are handled. The review wasn't limited to U.S. agencies, as GM chief marketing officer Joel...
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