Chevrolet Sponsors The 2011 MLK Reading Project
 

http://images.thecarconnection.com/t...00337587_t.gif Companies are always trying to spiff up their images. Whether they sell cars, clothing, or fast food, businesses work hard to make consumers believe they stand for something bigger than merely "selling things". Chevrolet's newest online initiative aims to do that by aligning the brand with Dr. Martin Luther King Jr. Some background In recent...

More...