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Video: Acura reveals first commercial for new TSX Sport Wagon

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Old 10-27-2010, 04:20 PM
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Default Video: Acura reveals first commercial for new TSX Sport Wagon

Filed under: Wagon, Marketing/Advertising, Videos, Acura


2011 Acura TSX Sport Wagon commercial - Click above to watch the video after the jump

The 2011 Acura TSX Sport Wagon will be new to America's sliver of luxury wagon buyers, but the fact is that it's little more than a rebadged European Honda Accord estate with a bit more pizazz in the interior. But hey, who cares? The TSX may well be the best-looking Acura, and now it comes with more room for our stuff.

Team Honda is getting ready to launch the new wagon with a :30 second commercial that shows some Autobot-like shape-shifting CGI. The video shows the front-wheel-drive TSX sedan drifting through a hot corner, and as it swings into opposite lock, the body panels of the sedan strip away, only for the car to be reconstituted into something a bit more capacious. The animation is more Wallace and Gromit than Transformers, but the idea behind the spot is clear; the newest TSX may be a wagon, but its soul is still 100-percent sports sedan. Hit the jump to watch the video for yourself. Hot tip, Arthur!


Gallery: New York 2010: Acura TSX Sport Wagon



Live photos by Drew Phillips / Copyright (C)2010 Weblogs, Inc.

[Source: Acura via YouTube]Continue reading Video: Acura reveals first commercial for new TSX Sport Wagon

Video: Acura reveals first commercial for new TSX Sport Wagon originally appeared on Autoblog on Wed, 27 Oct 2010 16:55:00 EST. Please see our terms for use of feeds.



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