Bicycles, Not Sports Cars: The New, Greener Mid-Life Crisis?
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Bicycles, Not Sports Cars: The New, Greener Mid-Life Crisis?
Could the high-end bicycle replace the sports-car as a green symbol of the mid-life crisis? It's possible. Ask any demographer about what's going on with 20- and 30-somethings, and they'll tell you there's a major shift underway. The younger set isn't viewing cars quite as much as an extension of their image as those in the past, and they're...
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